If you are using, like to use, or never thought of using YouTube for promoting video campaigns, I urge you to give it a shot. An interesting statistic:
"Last year, YouTube surpassed Yahoo as the world's second largest search engine. In the UK alone, it attracts 17m unique users each month, with each of these users spending an average of an hour on the site."
I use YouTube often when I need a video explanation of something...it is a great How To tool.
The five tips are:
- Create a comprehensive Package
- Consider your keywords carefully
- Managing your bids
- Remember to include an overlay
- Interact with your audience
More details in the article by Econsultancy's Rebecca Momberg
[via Econsultancy]
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